FTC gets over 22,000 complaints for auto ads

March 24, 2005 at 7:00 am Leave a comment

AdAge.com, the online arm of Advertising Age, reports that the Federal Trade Commission has received over 22,000 complaints about auto manufacturers’ claims [registration required] that today’s cars are “virtually emission free.” The Union of Concerned Scientists (“UCD”) is leading the charge by encouraging consumers to file false advertising complaints against the Alliance of Automobile Manufacturers (“AAM”). The AAM, an industry lobbying group, has been airing the “virtually emission free” ads on Washington, D.C. area radio stations and has placed similar ads in D.C. print publications. The AAM claims that the claims are true and based on U.S. Government data. The AAM print ads and the UCD’s response ads can be found here. The AAM’s Flash presentation on cleaner automobiles can be found here.

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Entry filed under: FTC.

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